Finding valuable content

We discussed earlier how to extend your site from, for example, bird watching to bird watching holidays.

If you think a bit about your site's theme, try searching Google or other search engines for related keywords and phrases and see what is advertised.

If there are lots of ads, you are probably in an interesting and competitive territory. You then need to write new pages on your site that discuss these topics and link to them from your index page and site map.

High Paying Keywords

The other way is to buy one of the many lists available of high paying keywords. These lists are the result of research into the prices that advertisers are paying for specific keywords and the theory is that by writing about topics related to valuable keywords you are likely to attract high paying ads on to your pages.

What you need to do is search through these lists for keywords that pay the most and are related to your site. It makes sense: if you can find keywords that attract ads that pay several dollars a click you will probably make a lot more money than if you only get ads that pay a few cents a time.

This process of writing content to attract high paying keywords definitely works although you need to be careful not to be seen to be creating content solely for the purpose of boosting your AdSense income.

Incidentally, whilst these reports may seem expensive, if you consider that a few clicks on a really high paying ad can pay for a report quite quickly, you'll see that there is a good commercial case to be made for buying one.

To find out where to find vendors of these high paying keyword reports visit The AdSense Shop.