Profitable Keyword Research

When doing keyword research, most users
Use the Overture Suggestion Tool. It's free.
And it gives useful information. IF you use
It properly.

But it has flaws. Keyword research is
Critical if you want your ad to get on the first
Page of Google results. The more accurate
Your keyword research, the better your
Ranking. With the Overture Suggestion Tool,
You are leaving room for error.

Here's why. Overture assigns a search
Count for each of the terms in its database.
Problem is, these numbers are skewed. When
You use ANY automated keyword search
Tool (like Overture), the numbers for each
Term or phrase increase. Inflating these
Numbers, as Overture does, gives you false
Information.

Another flaw: Search terms are often
Mixed up with the originally searched term.
For example, if you were to type in "8 hour
Work day" you could get a result that
Reveals "8 day work hour." The result?
You might have a #1 ranking for your search
Phrase yet still get little or no traffic.

So...how to properly do keyword
Research?

1.You need the paid version of Wordtracker.
(http://www.googlecash.com/wordtracker )

2.Normally, use the "keyword universe"
Feature on Wordtracker. Start with
"comprehensive search" if you are beginning
with a generic keyword (e.g. tennis).

3.Input your starting keyword into the
"keyword universe" search box.

4.Now scroll down in the results that appear
Below this box and look for the top 3-5 terms
That best fit what you are looking for.

5.Click on the first of those 3-5 terms

6.Navigate through each of the resulting
Terms and add any to your list that you find
Possibly beneficial.

7.Wordtracker allows you to put these results
Into a "basket" so you can use them for
Additional research.

8.After going through each list for your 3-5
Terms, continue with the "competition search"
Function on Wordtracker.

9.Now use the "export to email" function
And email yourself the results.

10.Now you have a list ofKeywords to work
with.